Increasing the zoom factor.

Project

Management of regional campaign

Client

Media Markt

Period

2010-2005

Sector

Electronics retailing

Category

Media

Format

Offline campaign – cross media
Ambient activities

Services

Strategic project management, media analysis, -planning and implementation, advertising production

Media Markt Kampagnenführung 2010 Die Erhöhung des Zoomfaktors Produktion, Installation, Wartung OOH Out of Home Bahnhofswerbung City Light Poster

Media Markt Kampagnenführung 2010 Die Erhöhung des Zoomfaktors Produktion, Installation, Wartung OOH Out of Bahnhofwerbung Plakat

Media Markt Kampagnenführung 2010 Die Erhöhung des Zoomfaktors Produktion, Installation, Wartung OOH Out of Außenwerbung Großflächen Werbung

 

Year after year, Media Markt presented us with the challenge of generating contacts in the long term by means of micro- and macromarketing. As specialists with local knowledge, we were able to work efficiently and accurately. This enabled us to manage the MSH Group’s regional budgets for Berlin and Hamburg for five years.

Media Markt Kampagnenführung 2010 Die Erhöhung des Zoomfaktors Produktion, Installation, Wartung OOH Out of Home Vitrinenwerbung

“Production, installation, and maintanance”

Our OOH campaign management with its “30 Jahre Media Markt” (“30 years of Media Markt”) attracted attention at key locations in Hamburg.

In addition, we supported 45 stores in the production, installation, and maintenance of advertising panels, displays and signs in collaboration with P.O.S. Werbeproduktion.

Media Markt Kampagnenführung 2010 Die Erhöhung des Zoomfaktors Produktion, Installation, Wartung OOH Out of Home Werbung U-Bahn

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Christian OttoMedia Markt – Management of regional campaign | Media