THE TRADITIONALLY MINDED FRENCHMAN
S.T. DUPONT MAKES USE OF OUR KNOW-HOW!
Project
KaDeWe shop and setup design /
shop furniture
Client
S.T. Dupont Germany GmbH
Period
2017-2015
Sector
Luxury-Accessories
Category
Point of Sale
Format
Implementation, Product Presentation, Display
Services
Implementation- and Technical Concept, Site Preparation, Shop- and Furniture Manufacture, Project Management, Quality Management, Documentation
New design guidelines require a redesign of the shop concept.
In 2015 the luxury goods manufacturer developed and innovated new design guidelines that required a redesign of the shop concept at the point of sale.
We won a pitch initiated by S.T. Dupont and took on the lead for the implementation of the shop and setup design in the luxury department stores of the KaDeWe Group, Oberpollinger München and Alsterhaus Hamburg.
“KaDeWe Berlin Refreshed !”
In 2015, with the focus on KaDeWe, these new design guidelines led to a high-quality concept and implementation planning. Additional strategic processes followed: tendering of furniture and shop construction, sampling and definition of materials, as well as timetable, production and quality management.
In 2016-2017, we will expand the execution and modification of the new shop concept at other locations (Hamburg Alsterhaus, München Oberpollinger).
Furthermore, we are currently developing various packaging designs for product and presentation arrangements, as well as, for the first time ever, a 360-degree display system for exclusive cooperations.
We have already implemented a presentation display for the cooperation with Rocketbyz.
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