Consumer electronics retail
Opening, reception, show, party, street promotion, live performance, external advertising, team-building
Strategic project management, branding, event and advertising production, staff service, artist management, direction
The “Geiz ist geil” slogan (which roughly translates as “Cheap is cool”) was yesterday – today we have the Flagship Store.
Classic advertising concepts occasionally have problems conveying new marketing ideas and sales concepts.
“A huge success”
It was precisely this phenomenon that we encountered when the Media Saturn Holding developed the market positioning concept for the new branch of SATURN in the Europa-Center in Berlin. The aim was to implement a new sales concept, referred to as the “Flagship Store”, at a prominent location in the heart of Berlin.
The Flagship Store opened in time for the IFA Consumer Electronics Fair in 2007 and has been a huge success for SATURN.
Deutsche Post DHL Group
Postfest | 2019
IFA | 2019
Neighborhood festival | 2019
Partners for Berlin
Anniversary celebration 25 years | 2019
Oktoberfest Gala Dinner 2019
Berlinale Lounge | 2019